Natuzzi Italia at Las Vegas Market and Imm Cologne 2015: positive momentum is confirmed

It all started on Sunday, 18 January with the ribbon cutting in Las Vegas. In the next 5 days buyers from all 50 states and a large number of attendees from 76 world countries entered the newly designed Natuzzi showroom to appreciate the innovative Natuzzi Italia sofa collection and, for the first time, a newly designed collection of beds, bedroom furniture, accessories and bed linen.

Imm Cologne began on Monday, 19 and closed its doors on Sunday, 25 January with a positive outcome for Natuzzi Italia, which proved itself again to be the most recognizable interior design brand among consumers of luxury goods. More than 146.000 visitors from 138 countries came to the Cologne exhibition grounds, a great opportunity to show the new Collection to a large audience. Three new models - Dorian, Don Giovanni and Fidelio - enriched the sofa collection, while Dolce Vita, the imposing bed with a classic yet highly distinctive look, stand out among the bed collection, on its debut on the German market. Great appreciation for the living room offerings also - Kubika, the modular equipped wall born from the creativity of the architect Pierangelo Sciuto, achieved big success among visitors.

For the first time, Natuzzi Italia and the other two Natuzzi product lines, Natuzzi Revive and Natuzzi Editions, were hosted in the same stand to strengthen the brand awareness and give further choice to the end consumers and the furniture dealers.


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